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Embark on a journey through the marketing funnel, where prospects progress from awareness to becoming brand advocates. This comprehensive guide explores each stage of the funnel, from capturing attention to fostering advocacy. Start mastering the marketing funnel today and watch your business thrive! Welcome to our comprehensive guide on mastering the marketing funnel, where we’ll […]
Unlock the power of UTM-tagging in Google Analytics. Learn what UTM-tags are, how they work, and how to leverage them to track and analyze your marketing campaigns effectively. In the vast landscape of digital marketing, understanding the effectiveness of your campaigns is crucial for success. Enter UTM-tagging, a powerful tool in the marketer utilizing Google […]
In the fast-paced world of business, keeping a finger on the pulse of performance is crucial. One of the key tools for this task is the use of Key Performance Indicators, commonly known as KPIs. In this blog post, we’ll explore what KPIs are, why they matter, and how businesses can harness their potential for […]
How It Works (and Why You Should Care) In this guide, I’ll walk you through the concept of attribution and why it’s critical for online business owners and digital marketers. Attribution is basically the method we use to decide which channel deserves credit for a conversion. Sounds simple, right? The truth is, once you start […]
Creating informative and visually appealing reports in Google Looker Studio doesn’t have to be complicated. Whether you’re a beginner or an experienced data analyst, there are different approaches depending on your skill level and needs. In this guide, we’ll explore two ways to create powerful reports – one easy and quick, and one more advanced […]
As we navigate through life and business, we often encounter the age-old adage: ‘Trust your gut.’ It’s a sentiment ingrained in us from an early age, suggesting that intuition and instinct are reliable guides in decision making. We’re taught to rely on our gut feelings, our inner voice, to steer us in the right direction. […]